What is Public Relations?

"Public relations agencies offer professional advice to an organization on how to most effectively communicate with clients, employees, shareholders, special-interest groups and the media."

People are important. CEO’s realize that relationships with people are critical to business success. People want to do business with someone they know and trust. We assist you in building effective relationships with local business, civic and government leaders.

Communication is essential. Executives are often too busy to develop and manage key relationships. That’s where we can help. We assist you in allocating your time and resources by developing an effective community relations plan:

• Key messages—communicating the right message to the right audience
• Corporate contributions—identifying community causes your company should support
• Sponsorship—leveraging your sponsorship dollars by negotiating the best benefits and visibility for your company
• Board service—developing your legacy of civic and business leadership
• Membership—identifying essential organizations for membership
• Community involvement—advising you on important business and civic events you should attend throughout the year
• Media Relations—managing your local media relations